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Why Crickets?

Complete Protein

The protein in crickets is complete, meaning it’s made up of all 9 essential amino acids, like other animal proteins. These amino acids must be consumed through diet because they can’t be produced by the body and they’re necessary to all metabolic processes. In case you were wondering, they are: histidine, isoleucine, leucine, lysine, methionine, phenylalanine, threonine, tryptophan, and valine. Crickets have you covered.

Vitamin B12

Crickets are an amazing source of B12, also called cobalamin, a vitamin that is not found in plants. It’s critical to brain and nervous system health, to the conversion of food into energy, and to DNA synthesis and red blood cell formation among other things. In the foods most people are used to eating, B12 is the highest in fish and seafood. The fact that crickets contain 7x more B12 than salmon is hard to believe, but it’s true (50x more than chicken, FYI!).


It’s pronounced kītin and it’s what the exoskeleton of arthropods like insects and crustaceans is made of. In crustaceans like lobster it’s too hard to eat, but in crickets it’s soft, like in soft-shell crab. It turns out chitin is an amazing prebiotic fibre, which feeds the good bacteria in your gut. Chitin is even sold as a (pricy) supplement in powder form.

They’re super sustainable.

Per gram of protein produced, vs. cattle, they:

2,000x less

12x less

80x less

No Waste

Crickets are used in their entirety with zero waste, unlike in traditional livestock farming and meat processing. For instance, it’s estimated that only 60% of a cow is used for food.


Crickets require very little space to be farmed. Not only can they be farmed vertically, but crickets are also naturally a swarming species and like living in large numbers together in tight quarters. Traditional livestock animals get sick in these conditions but crickets don’t - they thrive. This means that the use of land is minimal in cricket farming and that the protein output per land unit is very high.


It turns out that cricket poop, called frass, is a very clean dry organic powder that makes for an incredible plant fertilizer. It’s approved for certified organic agriculture programs, it’s environmentally safe for use near ponds and waterways, and safe for people and pets. It also presents no risk of over- or under-fertilizing. This means that the zero-waste concept extends beyond the food component to the whole farming process.

Global Food Security

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